Top 5 Drawing & Coloring Apps on iOS in New Zealand, Q2 2023

In Q2 2023, the drawing and coloring app market on iOS in New Zealand showcased interesting trends. Here's a closer look at the top 5 apps in this category, based on data from Sensor Tower.

Color by Number：Coloring Games from Wildlife Studios saw a modest increase in weekly revenue, peaking at approximately $416 in the first week of June. Weekly downloads fluctuated, with a high of around 675 in mid-April and a low of about 484 in early May. The app maintained a steady number of weekly active users, hovering around 2.5K to 2.8K throughout the quarter.

Crayola Create and Play by Crayola experienced a slight dip in weekly revenue, reaching its lowest point of approximately $179 at the end of May before recovering to about $294 by the last week of June. Weekly downloads remained relatively stable, averaging around 130. Active users saw a slight increase, ending the quarter at roughly 199.

Disney Coloring World from StoryToys Limited showed a significant spike in weekly revenue, peaking at approximately $401 in mid-June. Downloads were highest in the week of May 22, reaching about 346, while active users saw a steady rise, ending the quarter at around 522.

Drawing for kids - baby games by Bimi Boo Kids Learning Games for Toddlers FZ LLC had a consistent performance in weekly revenue, peaking at around $264 in mid-June. Downloads were highest in the last week of June, reaching about 254, while active users remained stable, averaging around 600 throughout the quarter.

Colorfy: Coloring Book Games from Wildlife Studios experienced a slight dip in weekly revenue, with a low of approximately $141 at the end of May before recovering to about $219 by the last week of June. Weekly downloads showed a slight upward trend, peaking at around 188 in mid-June. Active users increased towards the end of the quarter, reaching about 427.

For more detailed insights and trends, visit Sensor Tower.